Getting traffic from the search engines is changing.
If you have a website promoting local services (such as a local real estate site) it is difficult to compete with search engine optimization experts who have built sites targeting your most important keywords. These “experts” have no interest in serving your market with useful information. What they want is to gain local ranking so Google will send searchers to click on their pay per click ads.
It’s a free world, so people can do whatever they want with their websites. But it’s too bad Google has to reward website owners who play the game this way.
See the rest of the article…The Search Engine Ranking Game is Changing.