I’ve put together a short video showing how the Microsoft adCenter Labs Keyword Forecast tool works. It gives you the same sort of data you get from Google Trends - it shows you how searches on specific keywords have trended over the last few months, and this lets you do a rough and ready prediction [...]

Here’s the first step in creating and implementing an effective SEO strategy -  Do a preliminary keyword analysis to find the most potentially lucrative search terms.
A good search term is one that
1. gets some searches and
2. does not have a ton of competition.
Here are some tools you can use to find keywords like this:
1. Adword [...]

As you probably know, the point of SEO is to get the search engines to send visitors to your website. Traffic is what it’s all about, and SEO is meant to generate traffic.
SEO accomplishes this by helping you come up high in Google’s search results for your most important keyword phrases.

But is SEO difficult? Do [...]